Partnership and Ongoing Collaboration Will Empower, Grow Volunteer Base and Increase Civic Engagement in Predominantly Black Communities Nationwide
ATLANTA — September 30, 2020 — Black Voters Matter (BVM), an organization committed to expanding Black voter engagement and increasing progressive power through movement and capacity building, and Sony Electronics Inc. today announced the creation of a new partnership. The multi-faceted partnership, part of BVM’s WE GOT THE POWER campaign, will initially focus on increasing the ranks of volunteers to support voter registration and turnout and a donation of Sony electronics equipment, such as cameras and microphones, to help support BVMs storytelling efforts. The partnership may eventually expand to include additional elements such as a collaboration on social justice initiatives, policy education, and a speaker series.
“This partnership with Sony helps us broaden the reach of our many important initiatives like voter registration, policy advocacy, training and more, so we can help Black communities have an even stronger positive impact on the country,” said LaTosha Brown, co-founder of Black Voters Matter Fund, and the 2020-2021 American Democracy Fellow at Harvard University’s Charles Warren Center for Studies in American History. “Our most immediate need is to mobilize and educate voters in this upcoming election. We are excited to partner with Sony to mobilize new voters at the local level. Thanks to this new partnership with Sony, we can continue the work we’re doing in an impactful way.”
Sony’s support for BVM and other important organizations stems from Sony’s $100 million “Global Social Justice Fund,” which stands firmly against discrimination everywhere, and supports social justice and anti-racist initiatives globally. Support is directed toward increasing activities focused on empowerment, specifically targeting one of the most marginalized populations in the nation, the African American community.
“At Sony we place the highest value on, and seek to elevate inclusion and diversity of every kind, in thought, conversation and action,” stated Mike Fasulo, President and COO, Sony Electronics, Inc. “We firmly support Black Voters Matter and other powerful grassroots organizations, and are glad to debut our partnership, as we actively work together to empower others.”
BVM’s WE GOT THE POWER campaign is a series of power-building events to inform and engage Black voters in the lead-up to the election and has already reached more than 7 million people.
To take action, donate, learn about your state’s resources, or find another way to get involved with Black Voters Matter, visit the organization’s website here.